BO PURA CULTURA
$40.00
I created this logo to be one of the 'official logos for the brand'.
It has the three dots of a flame over the J and the I - for Mi Vida Loca.
The Cholo was designed my two hands in front of a tiny window in old Oak Cliff suburb of Dallas, also known as 'the hood. That is where I started printing anything I could that was legal and working day and night to make some progress in my life after my year in Federal Prison.
Freedom was a great alternative to time spent inside prison commands and demands.
